Peapod & Broadbean, purveyor of only the finest bespoke faux florals. Their colour palette is soft and delicate - creams, pinks, whites and greens - inspired by their beautiful bouquets.
When P&B came to me, their branding was brighter and bold and didn’t really suit their ambience. We toned this back, adapting the branding to be made be more subtle and in the style of line-illustrations. Initially only a Primary Logo existed, so I manipulated this to form the Secondary Logo, Brand Mark and Brand Pattern - completing the logo suite.
I then used Peapod & Broadbean’s branding within their instruction leaflet and business card designs.